Walk a mile in your customer’s shoes and shift your mindset from builder to user.
Every Product Manager needs to master the customer journey map. Map out the customer’s touchpoints, thoughts, feelings, pain points, and opportunities in a visual and easy-to-follow way.
How do you go about gathering these qualitative chunks of data? And did you know you could translate it into numbers? Check out this webinar by Booking.com Group PM, Pranav Pathak